Digital Marketing, Local Search Engine Marketing, SEO

Why Local Search Engine Marketing (SEM) is Tempting

February 23, 2017 • By

LOCAL SEO AND SEARCH ENGINE MARKETING

What is Local SEO?

The acronym, SEO stands for Search Engine Optimization. What then is local SEO? Local SEO is online search engine providing results that are pertinent to a searcher based on the content of their search, or their location. Local SEO also means making it easy for prospective customers to find information about a business, brand or company when they search for products and services offered by that business or company. Without SEO, your company may not rank high, and unless it ranks high on Search Engine Result Pages (SERPs), customers will find it difficult look up your company’s products and services.

READ MORE


Digital Marketing, Social Media Management

10 Tips for Successful Instagram Marketing

February 16, 2017 • By

SUCCESSFUL SOCIAL MEDIA MARKETING ON INSTAGRAM

Instagram is a social media platform that centres on visuals, that is, pictures and videos. Engaging Instagram into your marketing aids growth of your business and brand. Instagram is widely used by people all over the world, as of December 2016, the mobile photo-sharing network had reached 600 million monthly active users. Using Instagram to market your business will create a lot of awareness to your business.READ MORE


Content Management

Ease your Content Marketing Efforts with these 7 tools

February 13, 2017 • By

It is not just enough to have a product to sell nowadays because the market has become so modern you need a story to corroborate your story. Content marketing helps you create a story that’ll help you connect with your customers. As with every other type of marketing, content marketing also has its own tools. These tools will help ferry your contents to your customers with ease.READ MORE


Content Management

6 common mistakes content marketers should avoid in 2017

January 28, 2017 • By

Below are the common mistakes that content marketers should try to avoid in 2017

Mistakes are part of the growth process and are almost unavoidable but there is hardly a success story without one or two mistakes. Mistakes also provide a clear view of things to avoid in future. That is why most of the leading businesses would spend a fortune searching and researching the market for mistakes that might lead to failures.READ MORE


SEO

Top 9 Reasons why your Business needs SEO

January 20, 2017 • By

What is Search Engine Optimization (SEO)?

SEO is the process of enhancing your company’s online visibility, driving traffic to your website and satisfying broader marketing objectives. It’s a powerful long-term investment that will greatly benefit your business by increasing your company’s brand awareness, enhancing consumer perceptions about the brand, as well as increasing business leads and sales.

READ MORE