Instagram In-feed Video ads versus Story Ads

A current survey conducted by Wibbitz, aimed at learning more about their Instagram usage, revealed people were more likely to buy something after watching an in-stream video ad versus a Story Ad. According to the report from Wibbitz (which happens to be…Read more

[Infographic] Can Video Improve Your Digital Marketing Efforts?

Granted that it is more expensive to create video when compared to editing text or images, numerous business owners throughout the world are attempting to discover whether an investment in video marketing would improve the results of their campaigns. As…Read more

Infographics: Don’t Let Your Business Become the Next Cyber-Victim

How is the cybersecurity for your business? Does it start and end at the installation of some anti-virus program and passwords for when you log into the system? That’s not a bad start, but it’s also not the best way…Read more

8 Social Media Tools Necessary for Content Marketing

Social media accounts for about 27% of all time spent online. Which customers use to discover and research brands, and also for marketers to reach out to potential customers. Thus producing a valid content together with using the right social…Read more

The Only Email vs Social Media Resource You Need

EMAIL MARKETING or SOCIAL MEDIA? WHICH WORKS BEST FOR B2C What is B2C? Business to consumer (B2C) is a form of business or transaction between a company and consumer who are the end-users of its products or services. B2C is…Read more

The Complete Beginner’s Guide to Grow Email List Without Shortcuts

HOW TO GROW EMAIL LISTS WITHOUT RESORTING TO SHORTCUTS 4 WAYS HOW TO GROW YOUR EMAIL WITHOUT SHORTCUTS So then, how do we grow our email list without shortcuts? The first step would be to not buy mailing lists. But…Read more

What Google Never Told You About Organic Traffic

STRATEGIES TO IMPROVE WEBSITE ORGANIC TRAFFIC Every business needs publication and website traffic. Apart from using simple techniques like making use of bright colours for your website, generating useful contents from comments and the likes. There is a need for…Read more

How to Create Successful Social Media Marketing Strategy

Social media marketing is the new unbeatable strategy that has the potential of increasing the know-about of a business online in no time. Social media marketing has to be specific, measurable, attainable, relevant and time bound. And we may wonder,…Read more

The Unconventional Guide to Accelerated Mobile Pages (AMP)

ACCELERATED MOBILE PAGES (AMP) Accelerated Mobile Pages (or AMP, for short) is an open-source initiative aiming to make the web better for all. It is a project that is designed to make websites and online pages fast. It is an…Read more

Why you need to use ad Extensions – Sitelinks, Callouts and more

Recently, Google introduced a new type of ad extension – image sitelinks in select countries around the world. This motivated us here at Verhaal to remind our clients and readers why they should use sitelinks, call-to-actions (CTAs) and other ad extensions in…Read more
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