Cyber Security

Infographics: Don’t Let Your Business Become the Next Cyber-Victim

December 29, 2018 • By

How to Beef Up Your Systems

How is the cybersecurity for your business? Does it start and end at the installation of some anti-virus program and passwords for when you log into the system? That’s not a bad start, but it’s also not the best way to protect your business from a cyber-attack.

There are a lot of avenues that hackers can use to breach your system, and some of them you’ve probably never considered. So, listen up, in this article, we’ll explain to you how you can beef up your security and make your business less vulnerable to attacks.

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Digital Marketing, Social Media Marketing

Top 5 Social Media Marketing Mistakes You Should Avoid

November 1, 2018 • By

It is the world’s worst kept secret that social media marketing has become an important digital marketing strategy. Social media remains one of the most effective ways to build brand awareness. Hence making it a crime for brands to commit social media marketing mistakes. It is not a one-way traffic communication system. But also provides a space for customers to reach out to brands and start a conversation. Social media creates the space for brands to engage their audience outside of their website or brick and mortar facilities. READ MORE

Originally posted 2017-03-26 00:26:00.


Digital Marketing, Local Search Engine Marketing, SEO

Why Local Search Engine Marketing (SEM) is Tempting

November 1, 2018 • By

LOCAL SEO AND SEARCH ENGINE MARKETING

What is Local SEO?

The acronym, SEO stands for Search Engine Optimization. What then is local SEO? Local SEO is an online search engine providing results that are pertinent to a searcher based on the content of their search, or their location. Local SEO also means making it easy for prospective customers to find information about a business, brand or company when they search for products and services offered by that business or company. Without SEO, your company may not rank high, and unless it ranks high on Search Engine Result Pages (SERPs), customers will find it difficult to look up your company’s products and services.

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Originally posted 2017-02-23 16:21:55.


Digital Marketing, Social Media Management

10 Tips for Successful Instagram Marketing

November 1, 2018 • By

SUCCESSFUL SOCIAL MEDIA MARKETING ON INSTAGRAM

Instagram is a social media platform that centers on visuals, that is, pictures and videos. Engaging Instagram in the marketing aids growth of your business and brand. Instagram is widely used by people all over the world, as of December 2016, the mobile photo-sharing network had reached 600 million monthly active users. Using Instagram marketing tips to grow your business will create a lot of awareness for your business.READ MORE

Originally posted 2017-02-16 10:27:06.


Content Management

Ease your Content Marketing Efforts with these 7 tools

November 1, 2018 • By

It is not just enough to have a product to sell nowadays because the market has become so modern you need a story to corroborate your story. Content marketing helps you create a story that’ll help you connect with your customers. As with every other type of marketing, content marketing also has its own tools. These tools will help ferry your contents to your customers with ease.READ MORE

Originally posted 2017-02-13 12:10:55.


Digital Marketing

Micro Influencers and What They Do

November 1, 2018 • By

As with any human relationship, consumers spend their money based on how trustworthy the company is, how attractive the product is, and their need to use the product. What can brands do to ensure consumers are spending money on their products? They need to win the trust of consumers, supply a useful and necessary product, and to package that product to catch the eye of prospective buyers. This is not an easy task to accomplish. It can take a long time to garner the loyalty of customers. And advertising can prove to be expensive.READ MORE

Originally posted 2018-07-23 09:36:24.