A current survey conducted by Wibbitz, aimed at learning more about their Instagram usage, revealed people were more likely to buy something after watching an in-stream video ad versus a Story Ad. According to the report from Wibbitz (which happens to be an online video editing platform) surveyed 1,000 users in the United States, United Kingdom, and France to get a broad overview of user behavior on the platform. Of the 1,000 people surveyed, 73% said they were Instagram users.READ MORE
What is Social Media Marketing?
The dictionary definition of Social Media Marketing (SMM) is the promotion of products and services on any social media platform. Personally, SMM is when you display your goods and services in the invisible marketplace called social media.
Originally posted 2017-01-31 10:10:24.
In a world of over 2 billion active internet users, not having a website as a small business might be considered an ignorant act. Here’s why; you’re missing out on opportunities for customers to identify who you are and if they want to do business with you.
Originally posted 2018-07-21 13:24:30.
What is Search Engine Optimization (SEO)?
SEO is the process of enhancing your company’s online visibility, driving traffic to your website and satisfying broader marketing objectives. It’s a powerful long-term investment that will greatly benefit your business by increasing your company’s brand awareness, enhancing consumer perceptions about the brand, as well as increasing business leads and sales.
Originally posted 2017-01-20 14:01:28.
5 Keys to Conquering Digital Marketing in 2017
Disclaimer: This post, as with every post that aims to predict the future, should be taken with a grain of salt. The main purpose of this post is to offer ideas and open a constructive discussion around the future of digital marketing over the next 12 months.READ MORE
Originally posted 2017-01-03 08:30:54.
4 Essential Content Writing Tips for Higher Search Engine Ranking.
What Is Content Optimization?
Content optimization involves the process of ensuring the content of a website’s page look more attractive to search engines and users i.e they are written in a way that it can reach the largest possible target/relevant audience. Content optimization is the process of optimizing your content to make sure that it’s more visible through the web.READ MORE
Originally posted 2018-07-07 21:21:31.
LinkedIn SlideShare is one of the most popular slide sharing website-mobile app nowadays that is why there is no doubt that it is mostly used by businesses and companies in sharing files or documents among their employees in the workplace.READ MORE
Originally posted 2018-10-11 12:42:32.
Pinterest is one of the most popular social media platforms recently. It continues to gain users yearly, and it reaches a wide range of audiences. It also has an updated platform which allows advertisements in the platform.READ MORE
Originally posted 2018-09-27 23:56:19.
Over the past few years, there has been a huge rise in the use of chatbots in Nigeria and artificial intelligence in general. Technology has changed how we go about our day to day lives. The bot will let you communicate with it as though you are speaking to another human. This development can have huge benefits for both the companies that are using them and the customer. Let’s take a look at some of their main uses today.READ MORE
Originally posted 2018-06-08 23:35:14.
The shopping trend is moving more and more towards online shopping. In fact, online shopping is growing three times faster than in-store shopping. In order to capitalize on this growing trend, you need to run an online shop on top of having a physical store.READ MORE
Originally posted 2018-09-05 12:48:52.