Browsing Articles Written by

Akara David

Content Management, Digital Marketing

4 Important Content Optimization Rules For Your Brand’s Content Management

June 1, 2019 • By

4 Essential Content Writing Tips for Higher Search Engine Ranking.

What Is Content Optimization?

Content optimization involves the process of ensuring the content of a website’s page look more attractive to search engines and users i.e they are written in a way that it can reach the largest possible target/relevant audience. Content optimization is the process of optimizing your content to make sure that it’s more visible through the web.READ MORE

Originally posted 2018-07-07 21:21:31.

Digital Marketing

Four Uses of Chatbots You Should Know

June 1, 2019 • By


Over the past few years, there has been a huge rise in the use of chatbots in Nigeria and artificial intelligence in general. Technology has changed how we go about our day to day lives. The bot will let you communicate with it as though you are speaking to another human. This development can have huge benefits for both the companies that are using them and the customer. Let’s take a look at some of their main uses today.READ MORE

Originally posted 2018-06-08 23:35:14.

Digital Marketing

Brief History of Mobile Marketing

June 1, 2019 • By

The so-called mobile marketing is a new form of digital marketing. And its main focus is to reach a specific audience on their smartphones, tablets, and other devices. The idea is that goods, promotions, or services, reach customers by the information that is shared through those devices.READ MORE

Originally posted 2018-05-25 09:03:04.

Digital Marketing

Four Benefits of Video Marketing

June 1, 2019 • By

The use of online videos as a marketing method is growing rapidly, with more and more brands using this technique to spread the word about their products and attract customers. The fact that YouTube is the second most used search engine in the world proves that people want to use video as a way to learn and be entertained. Some of video marketing’s many benefits can be found below.READ MORE

Originally posted 2018-05-06 21:33:41.