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Digital Marketing

Digital Marketing

Key Digital Marketing Trends to Look Out for in 2018

September 17, 2017 • By

Marketing is very broad as they are various types and various ways of marketing. For one to be a good digital marketer, there are some tactics and trends which they need to be familiar with. The modern marketer must be agile. But while change generates creativity, the goals of marketing remain constant. An employer hires a marketer to communicate the right message to the right audience. By raising brand awareness and loyalty, drive traffic and customer engagement. And also to implement methods that lead to conversions and sales.READ MORE

Digital Marketing, SEO

Why Google Hates Obnoxious Pop-up

September 12, 2017 • By

Google doesn’t like obnoxious pop-up ads. This sounds confusing as Google makes money from advertising. However, Google’s first priority is to make searchers experience as easy as possible. Potential customers are also annoyed by these pop-ups. In a recent survey, it has been discovered that like intruding ads, mobile ads and video ads.READ MORE

Digital Marketing, Social Media Marketing

8 Ways to Improve Social Media Marketing

September 4, 2017 • By

What Is Social Media Marketing:

Social media marketing is a powerful way for businesses of all sizes to reach prospective customers. It is a form of internet marketing that involves creating and sharing content on social media platforms to achieve digital goals. Social media marketing includes using text and image, videos, and contents that drive audience engagement. Social media marketing aids to promote a company’s goods and services. Most social media platforms have their own built-in data analytic tools, which enable them to track the progress and success of social media marketing.READ MORE

Digital Marketing, Social Media Management

Top 4 Instagram Growth Hack

August 27, 2017 • By
Instagram has currently ranked as the 3rd most popular social networking site with 700 million active users in August 2017. Instagram has evolved from just an image app to a vital digital marketing tool for businesses of all sizes. At Verhaal, we encourage SMEs to leverage the use of Instagram to create more awareness for their brands using the following organic growth hacks.READ MORE

Content Management, Digital Marketing, Inbound Marketing

9 Tips on How to Start a Blog

August 24, 2017 • By

Starting a blog can be exciting to new bloggers. However, knowing the do’s and don’ts before opening your blog will help keep your blog at the top. Starting a blog can be a way of reaching out to people with similar interest as you. Some open blogs to make a positive impact and so many other reasons. But whatever the reason may be, here are few things to know, which would help your blog be more of a success.READ MORE

Content Management, Digital Marketing, Inbound Marketing

5 Ways to Grow your Business with Inbound Marketing

August 22, 2017 • By

The term Inbound Marketing has been gaining traction over the past few years, but what does it mean in a nutshell. Inbound Marketing is a method of appealing and attracting customers through the creation of optimized, relevant, useful and engaging content. It also continues with the dissemination of these contents through like social media channels.READ MORE


7 Reasons to Put Your Business Online

August 17, 2017 • By


Expanding your business by putting it online can be a great step for a lot of people. But as much as this may seem risky and dangerous, it also has great benefits to offer. Furthermore, in this competitive business world, the internet is the new trending method. READ MORE

Content Management, Digital Marketing, Social Media Management, Social Media Marketing

8 Social Media Tools Necessary for Content Marketing

August 10, 2017 • By

Social media accounts for about 27% of all time spent online. Which customers use to discover and research brands, and also for marketers to reach out to potential customers. Thus producing a valid content together with using the right social media strategy, will give your business a boost. The content of your social media goes a long way in retaining your customers and turning your targeted audience into customers.READ MORE

Digital Marketing, Email Marketing, Social Media Management

The Only Email vs Social Media Resource You Need

August 7, 2017 • By


What is B2C? Business to consumer (B2C) is a form of business or transaction between a company and consumer who are the end-users of its products or services. B2C is among the most popular known sales models. Businesses that rely on B2C must maintain a good relationship with their consumers to ensure that they keep coming back.