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Email Marketing

Digital Marketing, Email Marketing

Email Marketing Facts

October 11, 2018 • By

Defined as the act of sending a commercial message, email marketing has been used for quite a long period of time. It was 40 years ago, in 1978, when Gary Thuerk, who worked for Digital Equipment Corporation, sent the first mass email. It was sent to about 400 potential clients and the results were phenomenal as $13 million worth of sales were done. Since then email marketing has really taken off, and the best email marketing services can offer you a serious advantage when it comes to spreading the word about your product online and increasing your brand popularity. This article includes several interesting facts about email marketing.READ MORE

Originally posted 2018-04-07 10:36:32.


Email Marketing

6 Effective and Cool Email Onboarding Tactics

October 11, 2018 • By

RULES AND TRICKS FOR WRITING A GOOD ON-BOARDING EMAIL

A welcome email is one of the most important aspects of email marketing. Your welcome email sets the tone for the relationship you plan to build with your new subscribers and helps engage them in your mission. The first email in your sequence is crucial because it overcomes skepticism. The challenge here is to remove the subscribers’ uncertainty and captivate them.READ MORE

Originally posted 2018-02-06 22:27:16.


Digital Marketing, Email Marketing, Social Media Management

The Only Email vs Social Media Resource You Need

October 11, 2018 • By

EMAIL MARKETING or SOCIAL MEDIA? WHICH WORKS BEST FOR B2C

What is B2C? Business to consumer (B2C) is a form of business or transaction between a company and consumer who are the end-users of its products or services. B2C is among the most popular known sales models. Businesses that rely on B2C must maintain a good relationship with their consumers to ensure that they keep coming back.

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Originally posted 2017-08-07 16:06:58.